Bill Flitter (Pheedo) over weblogs

31 oktober 2004, 18:18

Bill Flitter:

  1. This is a NOT a medium where a message can be forced.

  2. It takes time and attention to effectively reach out and build relationships.

  3. Blogging is NOT a direct response medium. It’s a relationship medium.

  4. Blogging ROI is NOT measured as a cost-per-lead but as a cost-per-influence.

Marco Derksen
Partner bij Upstream

Oprichter/partner Upstream, Marketingfacts, Arnhem Direct, SportNext, TravelNext, RvT VPRO, Bestuur Luxor Live, social business, onderwijs, fotografie en vader!

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2 Reacties

    Bill Flitter

    Thanks for sharing my post with your readers.


    31 oktober 2004 om 21:39
    Rob

    Een wijs man, deze Bill. Ik had het niet beter kunnen zeggen.


    1 november 2004 om 07:07

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